Press Release – Erindi Private Game Reserve Wildlife Auction – 2016
Erindi set the benchmark on the 2016 Namibian wildlife auction calendar, with our recent auction held on Saturday 2nd April 2016. This was the third prestigious auction held at Erindi and the best yet, surpassing all expectations in a year marred by drought and poor feeding.
We welcomed over 500 guests, including 152 registered buyers from various corners of South Africa and Namibia. Buyers had a healthy appetite to improve their species diversity and genetics, which bears testimony to the good position of the game breeding industry in Namibia.
Guests arrived by aeroplane, helicopter and 4X4 from midday on Friday. Namibian game farmers met their South African counterparts in a meet and greet environment, exchanging industry knowledge and camaraderie.
There was a carnival-like atmosphere on the morning of the auction. Erindi’s parking lot looked like a Land Cruiser enthusiasts club. Upon arrival, guests had time to register and enjoy a mouth-watering breakfast buffet. There was plenty of time to explore Erindi’s Auction Catalogue. A sumptuous, traditional lunch was served in our Old Trader’s Lodge dining hall, before guests made their way to the auction shed.
At the auction shed, anticipation was mounting. The shed was transformed for this special occasion into an auction arena fitted with extra shaded areas, and spray mist to keep guests cool from the Namibian heat.
Niel Swart, Vleissentraal Auctioneer, welcomed everyone at the start of the auction and explained the order of proceedings. Mike Bredenkamp, the President of Wildlife Ranching Namibia, in his opening speech read a personal message from Namibian President Dr Hage G. Geingob, who wished that he could be in attendance and sent his well wishes for the day. Bredenkamp also conveyed the importance of game breeding in Namibia: the job creation it brings is vital to Namibia’s economy. Wiaan van der Linde, the President of Wildlife Ranching South Africa, and Norman Adami the Marketing Director of WRSA, were up next to award Erindi’s co-owner, Paul Joubert, with the trophy for Southern Africa Wildlife Rancher of the Year 2016: in the Biodiversity and Social Responsibility category.
The auction kicked off at 13h00 and was conducted by Vleissentraal’s dynamic auctioneer, Niel Swart, and his team of alert spotters. An audio-visual presentation displayed each lot, and got the bidding going. Small plains game was the first to be auctioned and it was not long before the hammer fell for the sale of the first lot. Klipspringers featured for the first time in a Namibian auction, and were sold for an impressive N$20 000 each. Buyers willingly paid N$60 000 for Bushbuck and Damara dik-diks.
Demand was high for the majestic Tsessebe, which pulled in N$88 000 each. Approximately nine Sable cows with calves were bought for N$520 000. A single Sable bull with a Zambian bloodline went for a staggering N$530 000. Roan cows from Mount Etjo went for N$600 000 each, while two female calves collected N$520 000 each.
The highlight of the day was the sale of the two Hyenas and the two Crocodiles that took N$60 000 each from the highest bidder. Three Hippopotami sold for N$100 000 apiece, while six White Rhino’s were sold in total. The highest bidder paid N$700 000 for a pregnant White Rhino cow from Golden Game.
Altogether, 23 elephants were sold and buyers were eager to spend big money on these gentle giants; with bidding reaching N$330 000 per elephant.
A 61” Kudu bull went for N$290 000, and Kudu cows impregnated by this bull sold for N$28 000 each. Two 30” Waterbuck bulls sold for N$30 000 each. Breeding groups were popular with buyers, such as the Damaraland Springbuck group that fetched N$20 000 per animal due to its larger size.
The success of this auction will help maintain operations both financially and ecologically at Erindi Private Game Reserve. The auction raises much-needed funding, which will subsidize feed in this drought-stricken year.
The Erindi auction saw record prices for 1,289 animals from 182 lots, turning over a whopping N$35 million.
The Joubert family, management and personnel of Erindi Private Game Reserve would like to extend a warm thank-you to everyone who contributed in making the third annual auction of rare- exotic- and plains- game such a huge success! We’d like to thank the following people:
The Vleissentraal team and auctioneer for the day, Niel Swart;
The 8 guest sellers who joined us this year: Mount Etjo, Dirk de Bod, Golden Game, AA Game Farming, Immenhof Game Breeders, Valley Venture Stud, SINCO Investments, A.Malan t/a Gametrade;
To our auction partners for their services: SATIB Insurance Brokers for insurance, African Wildlife Services for transportation;
ibay for marketing material at the venue, print media and publicity;
Media Direct for radio productions and exposure on national radio services, placements in newspapers and magazines;
To our 152 registered buyers for participating;
All our guests who joined us on the day;
Erindi staff for their hard work and commitment to making the entire event run as smoothly as it did;
Mike Bredenkamp, President of Wildlife Ranching Namibia;
Wiaan van der Linde, President of Wildlife Ranching South Africa;
Norman Adami, Marketing Director of Wildlife Ranching South Africa;
Game farmers from South Africa for their continued support – Tina de Jager, Piet Warren, Barend Vorster.
We are grateful for your support and hope to see you again next year!
Erindi Private Game Reserve is unique in southern Africa and perhaps even in the world. Reclaimed as part of a massive rehabilitation and conservation venture, the reserve is a treasure chest of naturally occurring Namibian wildlife and plant life. Erindi is situated on 65 178 hectares of unspoilt land. We have 92 mammal species, 40 snake species, 312 bird species, 72 tree species and 75 grass species. Data collections have led to the discovery that Erindi Private Game Reserve is home to the largest male lion and elephant bull on record in Namibia. We are a malaria-free zone, protected by 156 kilometers of solar electrified perimeter fencing. We have over 1000 kilometers of road within the reserve. Even though Erindi Private Game Reserve is currently for sale, the owners Gert and Paul Joubert, still have a tremendous passion for Erindi. Winning the Southern Africa Wildlife Rancher of the Year in the Biodiversity and Social Responsibility category is testament to this. There is no other place in Sub-Saharan Africa that has the biodiversity that Erindi so elegantly displays.
Erindi Private Game Reserve welcomes over 1800 visitors to Old Traders Lodge on a monthly basis. Namibians make up a large percentage of our visitors at 56%, which illustrates that we are accessible to the average Namibian family who wants to explore their own beautiful country. Germans account for 14% of our visitors, which proves that we are tapping into the global safari market and promoting Namibia as a safe, friendly and diverse travel destination. South African visitors make up 10%. Erindi Private Game Reserve sees 1500 visitors enter Camp Elephant on a monthly basis. Interestingly, 83% of this number is made up of local Namibian visitors. South African visitors account for 9% and German visitors account for 4%.
Erindi Private Game Reserve employs over 230 staff members. They are friendly, outgoing people that all understand how they fit into the greater system that is Erindi. Managing a place like this is costly, and requires a motivated management team. Erindi has massive overheads from running such a large establishment with such a diverse range of species, all while maintaining world-class service. This requires funding, which is why the annual Erindi Auction contributes to the reserve’s survival as a whole.